Pipedrive alternatives – 15 best competitors & replacements for 2025

When it comes to sales-focused CRMs, Pipedrive is one of the most well-known names on the market. Its visual pipeline, intuitive design, and ease of use make it a popular choice for sales teams. But as businesses grow, many leaders start searching for Pipedrive alternatives. Why? Because while Pipedrive is excellent for basic pipeline management, it often falls short in areas like advanced analytics, automation, integrations, and scalability.

In this guide, we’ll explore the best Pipedrive competitors and replacements in 2025. Whether you’re a startup looking for a budget-friendly tool, a mid-sized company in need of marketing alignment, or an enterprise searching for advanced AI-driven features, you’ll find a solution that fits your needs. Let’s dive in.

Why look for a Pipedrive alternative?

Pipedrive has strengths, but like every CRM, it also has its limits. Here are the most common reasons businesses explore other Pipedrive alternatives:

• Limited reporting & analytics: While Pipedrive offers basic dashboards, many organizations need deeper, customizable reporting with AI insights.
• Pricing can escalate: Add-ons such as lead generation or advanced automation often increase costs significantly.
• Lack of project management features: Pipedrive focuses purely on sales; teams wanting all-in-one collaboration often need integrations.
• Scalability issues: For enterprises or rapidly growing companies, Pipedrive may not support complex workflows or large datasets.
• AI & automation gaps: In an era where CRMs like Dynamics 365 and HubSpot use AI to boost productivity, Pipedrive feels behind.

How to choose the right Pipedrive alternative?

Before looking at the best Pipedrive replacements, it’s important to identify what matters most for your business.

1. Pricing & scalability – Is the tool affordable now, and can it grow with you?
2. AI & automation capabilities – Does it include predictive analytics, workflow automation, and virtual assistants?
3. Industry-specific features – Some CRMs are tailored to certain sectors, such as financial services, retail, or manufacturing.
4. Integrations & ecosystem – Does it connect seamlessly with Microsoft, Google, Slack, or your ERP?
5. Ease of use & onboarding – A CRM is only valuable if your team actually adopts it.

With these criteria in mind, let’s look at the top Pipedrive alternatives, competitors, and replacements available in 2025.

The 15 best Pipedrive alternatives in 2025

1. Microsoft Dynamics 365 CRM – best enterprise-ready Pipedrive competitor

For organizations ready to scale, Microsoft Dynamics 365 CRMis the most powerful Pipedrive replacement on the market. It offers advanced automation, AI-powered insights via Microsoft Copilot, and deep integration with the Microsoft ecosystem (Teams, Outlook, Excel, Power BI). Unlike Pipedrive, Dynamics 365 isn’t just about sales pipelines — it includes customer service, marketing automation, and field service modules.

• Key features: AI Copilot, customizable dashboards, omnichannel engagement, automation workflows, advanced reporting.
• Ideal for: Mid-sized to enterprise businesses.
• Pros: Enterprise scalability, strong AI capabilities, Microsoft ecosystem.
• Cons: Steeper learning curve, higher implementation costs.
• Why it’s better than Pipedrive: Offers end-to-end CRM and ERP integration, perfect for organizations seeking more than sales tracking.

At Gestisoft, we specialize in helping companies implement Dynamics 365 CRM, ensuring a smooth transition from Pipedrive to a scalable platform. Contact us for more details.

2. HubSpot CRM – best for inbound marketing & sales alignment

HubSpot CRM is one of the most popular Pipedrive competitors thanks to its free tier and marketing-friendly features. Businesses that prioritize inbound strategies often find HubSpot a better match, since it combines CRM, email marketing, and automation in one platform.

• Key features: Email marketing, marketing automation, sales pipeline management, AI forecasting.
• Ideal for: Startups, SMBs, and marketing-driven companies.
• Pros: Free version available, user-friendly interface, strong inbound tools.
• Cons: Pricing escalates for advanced features.
• Why it’s better than Pipedrive: Stronger marketing and content management features.

3. Salesforce Sales Cloud – best customizable CRM replacement

Salesforce is one of the most well-known Pipedrive alternatives globally. It’s designed for companies that need advanced customization and complex CRM workflows.

• Key features: Highly customizable dashboards, AI-driven Einstein analytics, large integration marketplace.
• Ideal for: Large enterprises with complex sales processes.
• Pros: Extremely flexible, massive ecosystem, powerful analytics.
• Cons: Expensive, can be overwhelming to implement.
• Why it’s better than Pipedrive: Provides enterprise-level flexibility and scalability.

4. Zoho CRM – best budget-friendly alternative to Pipedrive

Zoho CRM stands out among Pipedrive competitors because of its affordability and flexibility. It offers a wide suite of apps for sales, marketing, and customer service.

• Key features: AI assistant Zia, lead management, workflow automation.
• Ideal for: Small to medium-sized businesses.
• Pros: Cost-effective, integrates with other Zoho apps.
• Cons: Interface less modern than competitors.
• Why it’s better than Pipedrive: Broader business app ecosystem at a lower price.

5. Freshsales – best AI-driven competitor with built-in phone & chat

Freshsales (by Freshworks) is a powerful Pipedrive replacement for businesses that need AI-driven insights and built-in communication tools.

• Key features: AI deal scoring, integrated telephony, chatbot support.
• Ideal for: Sales teams needing multichannel engagement.
• Pros: Affordable, intuitive design, strong automation.
• Cons: Limited advanced reporting.
• Why it’s better than Pipedrive: Native communication features and stronger AI tools.

6. Insightly – strong project + CRM combo

Insightly is a unique Pipedrive competitor because it blends CRM with project management features.

• Key features: Lead management, workflow automation, project tracking.
• Ideal for: Businesses that need CRM + project management in one.
• Pros: All-in-one approach, good value.
• Cons: Limited enterprise-level scalability.
• Why it’s better than Pipedrive: Adds built-in project management, reducing need for integrations.

7. Monday.com CRM – flexible work management replacement

Known for its project management tools, Monday.com now offers a CRM that’s among the most flexible Pipedrive alternatives.

• Key features: Highly customizable workflows, automation, project tracking.
• Ideal for: Teams needing flexibility and collaboration.
• Pros: Visual, easy to use, customizable.
• Cons: CRM features not as advanced as Salesforce or Dynamics.
• Why it’s better than Pipedrive: Combines CRM with project and workflow management.

8. Copper CRM – best for Google Workspace users

Copper CRM integrates directly with Google Workspace, making it a natural Pipedrive replacement for teams already using Gmail and Google Drive.

• Key features: Gmail integration, lead tracking, pipeline automation.
• Ideal for: SMBs using Google Workspace.
• Pros: Simple, works inside Gmail.
• Cons: Limited features for larger companies.
• Why it’s better than Pipedrive: Native Google Workspace integration.

9. Close – CRM replacement for remote sales teams

Close CRM is designed specifically for remote and inside sales teams, making it a strong Pipedrive competitor.

• Key features: Built-in calling, SMS, and email sequences.
• Ideal for: Startups and remote-first companies.
• Pros: Communication-focused, easy to use.
• Cons: Lacks enterprise-level functionality.
• Why it’s better than Pipedrive: Superior calling and communication features.

10. Nutshell CRM – SMB-friendly alternative with pipeline focus

Nutshell is one of the most underrated Pipedrive alternatives. It focuses on pipeline management while adding automation and email marketing.

• Key features: Pipeline automation, email marketing, sales reporting.
• Ideal for: SMBs needing simplicity and affordability.
• Pros: Simple design, good support, affordable.
• Cons: Limited advanced integrations.
• Why it’s better than Pipedrive: Adds built-in marketing automation.

11. Keap (Infusionsoft) – CRM competitor for small businesses

Keap is a Pipedrive replacement built for small businesses looking to combine CRM with marketing automation.

• Key features: Automation, payment processing, email campaigns.
• Ideal for: Small businesses and solopreneurs.
• Pros: Combines CRM and marketing in one.
• Cons: Can feel complex for non-technical users.
• Why it’s better than Pipedrive: Adds invoicing and payment features.

12. Apptivo – affordable all-in-one business suite

Apptivo is a budget-friendly Pipedrive competitor offering a wide suite of business apps.

• Key features: CRM, project management, invoicing.
• Ideal for: SMBs needing an all-in-one solution.
• Pros: Extremely affordable, flexible.
• Cons: Less polished interface.
• Why it’s better than Pipedrive: Broader business functionality for a lower cost.

13. SugarCRM – advanced automation for scaling businesses

SugarCRM is another strong Pipedrive alternative known for its advanced automation and customization.

• Key features: AI forecasting, deep customization, workflow automation.
• Ideal for: Mid-sized to large businesses.
• Pros: Powerful automation, scalable.
• Cons: More complex to set up.
• Why it’s better than Pipedrive: Deeper automation and analytics.

14. Nimble – lightweight competitor for social-driven sales

Nimble is a lightweight CRM and Pipedrive competitor focused on social integrations.

• Key features: Social media integration, contact management, pipeline tracking.
• Ideal for: Small teams with social-driven sales strategies.
• Pros: Simple, affordable, integrates with social media.
• Cons: Lacks enterprise features.
• Why it’s better than Pipedrive: Adds stronger social media integration.

15. Zendesk Sell – CRM replacement focused on support + sales

Zendesk Sell is a CRM tool integrated with Zendesk’s support platform, making it a strong Pipedrive alternative for customer-centric businesses.

• Key features: Pipeline management, customer support integration.
• Ideal for: Businesses already using Zendesk for support.
• Pros: Unified customer view across support and sales.
• Cons: Limited advanced CRM features.
• Why it’s better than Pipedrive: Stronger integration with customer service.

Comparing Pipedrive competitors

When comparing Pipedrive competitors, it’s essential to recognize that no CRM is truly “one-size-fits-all.” Each business has unique requirements, and the right choice depends on budget, team size, and long-term vision.

• For small businesses and startups, tools like Zoho CRM, Nutshell, and Copper CRM provide simple interfaces and affordable pricing, helping smaller teams stay organized without overwhelming complexity. These CRMs act as straightforward Pipedrive replacements, keeping the sales pipeline visual and easy to manage while offering added features like email automation or Google Workspace integration.
• For growing SMBs, platforms such as HubSpot, Freshsales, and Monday.com CRM shine. They offer stronger automation, marketing alignment, and collaboration features, making them excellent Pipedrive competitors for organizations that need to streamline customer journeys across departments.
• For large enterprises, Microsoft Dynamics 365, Salesforce, and SugarCRM dominate the space. These CRMs aren’t just Pipedrive alternatives — they’re end-to-end business platforms capable of handling complex workflows, global operations, and AI-driven insights. Unlike Pipedrive, they support not only sales but also customer service, field service, marketing, and integration with ERP systems.

Ultimately, the key takeaway is that while Pipedrive offers a simple and effective sales pipeline, its competitors provide greater depth, integration, and scalability for businesses that need more than just opportunity tracking.

Which Pipedrive alternative should you choose?

Choosing the right Pipedrive alternative depends on your current challenges and future ambitions.

• If your business is just starting out and budget is the top priority, Zoho CRM or Apptivo give you more features than Pipedrive at a lower price.
• If you’re scaling fast and need stronger marketing automation, HubSpot CRM or Freshsales are natural Pipedrive replacements.
• If you prioritize customization and a broad ecosystem, Salesforce will offer unmatched flexibility.
• But if you’re seeking an enterprise-ready solution with AI, deep reporting, and seamless integration into your existing Microsoft stack, Microsoft Dynamics 365 CRM is the clear winner.

At Gestisoft, we’ve guided countless organizations through the process of leaving behind limited CRMs like Pipedrive and moving to platforms that align with their growth. The transition is not just about replacing one system with another — it’s about future-proofing your business with the right technology, processes, and support.

Gestisoft: the leading Pipedrive alternative

The CRM landscape in 2025 is full of powerful options. While Pipedrive remains a popular choice for teams who want a simple pipeline tool, many organizations eventually discover its limitations. That’s when exploring Pipedrive alternatives, competitors, and replacements becomes essential.

From budget-friendly tools like Zoho CRM and Nutshell, to marketing-oriented platforms like HubSpot and Freshsales, to enterprise leaders like Salesforce and Microsoft Dynamics 365, the right solution exists for every business stage.

The question isn’t whether you should look for a Pipedrive alternative — it’s which one aligns with your company’s growth goals, technology ecosystem, and customer experience ambitions.

And that’s where Gestisoft makes the difference. As a pure Microsoft partner, we specialize in helping businesses move beyond Pipedrive into a world of advanced automation, AI-driven insights, and scalable CRM solutions. With our expertise, Microsoft Dynamics 365 CRM becomes more than a replacement — it becomes a growth engine for your entire organization.

If you’re ready to explore the best Pipedrive replacement for your business, contact Gestisoft today. Together, we’ll ensure your CRM strategy supports not just today’s sales goals, but tomorrow’s growth opportunities.