Skip to navigation Skip to content
Microsoft Dynamics 365 /

Dynamics 365 Customer Insights

Unlock your data's potential: transform customer engagement

Drive growth and loyalty by harnessing the power of unified customer data. Leverage AI-driven insights and personalize experiences at scale to make informed decisions, optimize engagement, and stay ahead in the competitive landscape. Start your journey towards data-driven excellence today.

Explore innovative capabilities

The power behind your data

Merge data from diverse sources into a single, comprehensive profile for each customer. This unified view reveals deep insights into customer behaviors, preferences, and interactions, enabling personalized and effective engagements.

  • 360° Customer insights

    Aggregate data from diverse sources into comprehensive profiles, offering deep insights into behaviors and preferences for personalized engagement.

  • Intelligent analytics

    Leverage AI and advanced analytics to uncover patterns, predict trends, and generate actionable insights for strategic decision-making.

  • Tailored experiences

    Deliver custom experiences across marketing, sales, and service with insights-driven personalization that resonates with each individual.

  • Instant intelligence

    Respond swiftly to customer needs and market changes with real-time data processing, keeping your business agile and informed.

  • Trusted security

    Ensure data security and meet global compliance standards with robust privacy and security features built into the platform.

  • Future forecasting

    Deploy predictive models to score customers on various metrics such as potential lifetime value, risk of churn, and propensity to purchase, enabling proactive engagement strategies.

Unveiling Customer journeys like never before

Empowering engagement through insightful journeys

Harness the power of Dynamics 365 Customer Insights to create seamless and personalized customer journeys. With intuitive design tools and real-time analytics, deliver the right message at the right time, enhancing each touchpoint along the customer lifecycle.

  • Journey mapping: Craft and customize the paths your customers take, from initial contact to long-term loyalty. Visualize and adjust each step with drag-and-drop simplicity.
  • Real-Time triggers: Set up automated actions based on customer behaviors. Whether it's a click, a purchase, or a lapse in engagement, trigger the right response to keep the conversation going.
  • Automated customer segmentation : Automatically segment customers based on a myriad of factors, from demographic details to behavioral patterns, for targeted marketing efforts.
  • A/B testing: Empirically test journey variations with A/B testing capabilities to determine the most effective strategies for engagement and conversion.
  • Multi-channel coordination: Synchronize messages across email, social media, and other channels, ensuring a consistent and unified customer experience.
  • Streamlined event management

    Organize and track customer-related events with ease. From webinars to in-person gatherings, manage registrations, attendance, and follow-ups in one integrated platform

  • Automated real-time triggers

    Activate immediate, contextually relevant engagements with automated triggers based on customer actions. Elevate your responsiveness and capitalize on opportunities as they arise

  • Customizable analytics dashboards

    Craft personalized dashboards to monitor the metrics that matter most to your business. Gain instant insights into customer behavior, campaign performance, and market trends with a flexible, intuitive interface

A single source of truth

Empower your strategy with a 360° Customer perspective

Unlock a holistic understanding of your clientele with Microsoft Dynamics 365 Customer Insights. Our platform collates diverse customer data into a singular, dynamic view, enabling nuanced engagement and strategic customer relationship development.

  • Comprehensive data aggregation: Seamlessly integrate data from various channels to construct robust customer profiles that reflect real-time interactions and behaviors.
  • Activity timelines: Utilize interactive timelines to gain historical insights into customer actions, from purchases to service inquiries, crafting more effective engagement tactics.
  • Improved customer insights: Gain deeper insights into customer behaviors and trends, enabling more effective segmentation, targeting, and relationship management.
  • Engagement Scoring: Assign scores to track customer engagement levels, using these metrics to focus your outreach efforts and deepen relationships effectively.
  • Custom attributes: Enrich customer profiles with custom attributes that capture the unique nuances of your market segments, enhancing targeting precision.
  • Insightful analytics: Draw on deep analytics to transform raw data into meaningful insights, driving smarter business decisions and personalized customer journeys.

Insight in action: real-time customer analytics

Empower your decisions with immediate data intelligence

Tap into now with Real-Time Customer Analytics from Dynamics 365 Customer Insights. Instant customer data access allows for informed decisions, personalized interactions, and swift strategy adjustments. Identify and respond to trends and behaviors as they happen, ensuring your business remains agile and ahead.

  • Instant data processing: Analyze customer interactions and behaviors in real-time, allowing for immediate insights and actions.
  • Live dashboards: Monitor key metrics and performance indicators through live dashboards, offering a current snapshot of customer engagement and campaign effectiveness.
  • Operational agility: Adjust operations, campaigns, and strategies quickly based on real-time insights, enhancing flexibility and competitiveness.
  • Alerts and notifications: Set up real-time alerts to monitor customer activity, operational metrics, and other key indicators, ensuring you never miss an opportunity.
  • Fraud detection and prevention: Identify suspicious activities as they occur, protecting your business and your customers with immediate data analysis.

Microsoft Dynamics 365 Customer Insights

Choose the plan that's right for you

Discover how Microsoft Dynamics 365 Customer Insights can supercharge the synergy among your sales, service, project, and operations teams. Work smarter, not harder!

Customer insights

Gain insights from data to customize strategies, boost engagement, and make smarter decisions, driving business growth.

$2,306.60 per tenant/ per month

  • 10k interacted people
  • 100k unified people