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5 Strategies to benefit from your customer data in your CRM

Unlock the full potential of your CRM system with these five effective strategies for leveraging customer data:

  1. Implement personalized marketing campaigns based on customer preferences and behavior.
  2. Enhance customer segmentation to target specific demographics and market segments.
  3. Utilize data analytics to gain valuable insights into customer behavior and trends.
  4. Improve customer service and support by proactively tracking interactions and resolving issues.
  5. Optimize sales processes with data-driven decision-making and targeted sales initiatives.

Maximize your CRM investment's value by harnessing customer data's power.

Don't take our word for it!

  • Manufacturing

    Always attentive to our needs, the dedicated team never hesitated to take the time to review points generating concern in order to ensure a project that would meet our expectations from A to Z.

    Olivier Marotte, CPA
    VP of Finance
  • Consulting

    The Gestisoft team offered a high level of both business and technical experience to the project and actively listened to and grasped all needs. Their recommendations enabled our client to make the best choice and have access to Business Central's greatest features. Along with this knowledge, Gestisoft consistently maintained strong communication.

    Jean-Marc Giroux
    International Engagement Manager
  • Energy

    We had initially had excellent references on Gestisoft regarding their services. We were charmed to meet a very well-structured team dedicated to its customers. It's a real pleasure to work with such passionate people.

    David Lafrance
    Director, Data and analytics
  • Distribution

    Gestisoft's consultants come from the industry, so when we worked together, we spoke the same language and shared the same vision of what was important and necessary. They guided us in implementing industry best practices. Throughout the project, their industry expertise eliminated any potential irritants that might have risen from inexperience in the distribution environment.

    Frédérik Lajoie
    Vice President
  • Services

    Gestisoft was very responsive and proactive in adapting to the internal challenges we faced and ensuring that we met our objectives. We were very impressed with the work of everyone involved in the project.

    Julie Lachance
    Director, IT & Innovations
  • Manufacturing

    The solution delivered to us has significantly improved our production visibility. We are now able to track our production in real time, and have more accurate data on the costs of each production run.

    John Franceschini, CPA
    General Manager & President